How Adani Become the richest - The Rise of Adani Group - Business Case Study

 


Think that one day you are returning from a party with your friend to home and you have been kidnapped between the way and after that a call is been placed at your home and 12 crore rupees are considered from your family members.

You Don't know that you will be able to reach home and you don't even know that you'll be alive or not think that if something like this happens with you, what would you do?

There is some such story of Mr. Gautam  Adani the Man Who Didn't Even Finish His College. Today he beat the world's biggest investor Warren Buffet. Has become the 5th richest man in the world. But the question is that the person whose net worth in 2018 was 8.7 billion dollars after all what happened in just 4 years that his net worth reached 127.8 billion dollars

After all, how can one earn 115 billion dollars in just 4 years? Is Adani a Scam? Or is Adani Industries doing something that most people are not aware of?

After all, what is the secret of this tremendous rise under Adani Group? are they doing something illegal?

and what are the powerful business lessons that you can implement on yourself by learning from this case study.

So this story starts during 1978 In which Gautam Adani came from Gujarat to Mumbai  joined Mahindra Brothers Diamond Company. Starts working as a diamond sorter. But after some time Gautam Adani's brother Dr. Mansukh Bhai Adani calls Gautam Adani back to Gujarat because he was setting up a new plastic factory over there

Gautam Adani returns to Ahmadabad and who knew that this one plastic business would open the doors to international trade for them?

in todays date out of all the companies his most powerful company is Adani enterprises limited where the main work is import and export. If you look on the ticker tape, all the listed companies of Adani Group has given good return to all its investors and all these companies are in profit

So their maximum revenue comes from Adani Enterprises which is in import and export business. Inside Adani's Plastic Manufacturing Business PVC granules were used to make PVC Pipes. And in those days there was only one such company in India which made Pvc Pipes which was IPCL limited. But the amount of granules that Adani needed for manufacturing IPCL could never supply that much.

And compulsively Adani had to get all that material imported. Now see the magic, in those days if anyone wants to import plastic in bulk he would have needed a LOA (letter of authorization). Which took a lot of time and money to get it. But Surprisingly Gautam Adani has come up with such a solution that not only saves his time. Rather they have earned crores of rupees too.The name of the solution was Shop in Shop, In Simple words a small Shop Inside a big Shop

At that time Gautam Adani tied up with state psu's, export corporations, or gsec and that used to place his orders along with their orders now lets see how it works,

Imagine that Adani imports needed to import 200MT plastic. If these 200 votes plastic they have to import for that he needs to give LOA but for making LOA he needed a lot time and money

now lets see what Gautam Adani did! so whenever state pso's, gsec or export corporations used to place there bulk plastic orders. Gautam Adani used to place the requirements of his import order by merging with them. So all these corporations place their order with the import order exporter. Because they all order in bulk, So it is not a big deal for them to take the LOA

And after the import order arrives, Adani keeps the required goods on the side and used to sell the leftover goods in the market.  Due to this, state psu's and government organizations used to get money. And Adani Imports used to get the job done without LOA too. And on seeing where Adani used to import only 100 votes of plastic. It grew to 40,000 MT in just 4 years.

 In the year 1997 Within the policy of levelization of the government Gujarat's Mundra Port is privatized whose contract was awarded to Adani Group in 1995. Even today if you look, Mundra Port is one of the biggest cash cows of Adani Group. But interestingly if you look very carefully

Adani Group is doing something that will take India to the next level in the coming time. And its name is START TO FINISH CONGLOMERATE

That is, to create a company that goes from making products to until it reaches the end consumer and controls everything so lets see how these all works to understand this we have to go a bit back in time. In 1890s one of the richest man in America Mr. Andrew Carnegie, the owner of Carnegie steel.

Which used to swear 80% of its entire steel market in those days they used to work just like that in those days?

Firstly, Carnegie acquired coal and iron mines after that Carnegie settled up steel mills and started making steel and with the ready steel he constructed railway lines and started owning many railroads. Shortly after that, Carnegie started taking many transportation routes under his control. And then finally the steel that was made by Carnegie's Steel Company. Carnegie Steels was involved in the construction taking place inside the same steel. It means that steel making starts with iron and coal mines. And ends with construction from coal mines to construction.

Carnegie took hold of everything. Let’s see how does Adani group does this now read this very very carefully. If you will see the location of Major Businesses of Adani Group. it is located in such arrangements. Adani Port Wave bridge is nearest to Adani Port Projects where all their belongings are unloaded where all their belongings are unloaded.

Adani logistics, Moreover from Adani Groups Townships to Adani Wilmar. All these companies are located very close to each other. You must be seeing that Adani Groups have located most of their companies  within the same region. And most importantly the business of these companies are interlinked within themselves. If you want to understand Adani Group, then it is very important for you to understand these 3 levels.

·         Originators

Inside this comes the companies from where the production of the product actually starts. So in these originators comes Adani gas, Adani Coals, Adani renewables, Adani iron mines, Adani ports. These are all such companies of Adani from where the products start moving in the actual.

·         Supporters

in which comes Adani power, Adani airports, Adani logistics. These are the companies that support Adani's originating companies.

·         Builders

In which comes data centers, transmission, gas distribution, Adani wilmar, Adani healthcare, real estate, Adani infra builders are mainly those companies who mostly helps linking or supporters and originators

Every Adani Group business is internally connected due to which they are involved from making their product till reaching the consumer. Adani group controls the complete chain. Its advantage is that Adani Group can expand itself whenever it wants. But there is a dark side to this story too and there are many mysteries hidden in this dark side but the question is what exactly is the dark side

In 2018 Indian government decides to privatize 6 airport where government used to give the contract to those who have the experience of constructing the airport or run the airport

At this time the government has given this opportunity to those people by relaxing all the rules. Those who do not have any experience in running or building an airport. And Guess What after This Relaxation Adani Group Gets Tender for 6 Airports. On this topic Kerala's financial minister talks openly and says Adani group winning the 50 year loose to operate the Trivandrum international airport was an act of  brazen cronyism.

That is, there is a lot of partiality inside this tender. But you know what this airport deal is only a small part of the story.  Story is still left not only airport, Adani group is India's largest private port operator and thermal coal power producer too. Due to which there has been a jump of 230% in the net worth of Gautam Adani. But have you thought the how is does Gautam Adani does this work so easily well the answer is oligarchy. In simple words powerful political connection.

Is it very common in India to have political connections all over the world? Dhirubhai ambani at the time of indira Gandhi and in todays date Mr. Gautam Adani even if you see in US all the billionaires belong to technology sector. Because of this, tech companies got a lot of advantage in taxation.

Huge examples of these are facebook, amazon, google and apple similarly if you see top billionaires of Russia you will see that most of the billionaires belong to steel and oil industry and you can only work on these industries when you have full support of the government shocking right? America which is the wealthiest country of this world, It’s 1% of the population has more than 40% of the wealth of the entire country this is a bitter truth that politically connected tycoon have  a huge support of government till now and will have further too because no matter how much you deny it.

But this world runs on capitalism Credit suisse in 2015 in her report "house of debt" that Adani group is under deep financial stress because if you study overall financial status of Adani group so you will see that on the complete group there is a loan of more that 30 billion

on tricker tape you can see all the statements of Adani groups different companies from balance sheet to profit and loss statement and if you see it from growth view so you will be able to see growth of all the companies too from the debts till the profits you can see everything in your screen but if this debt is been managed properly, so the day is not too far when Adani group will bring a very big change in India

Because in the upcoming time, the speed of Adani group's growth it is interconnecting everything from airport to port from electricity to gas distribution. Adani group is trying to take control of everything which will be of an advantage when everything will be well connected. Due to which the infrastructure overall development of our country will go to the next level.

What are the most important powerful lessons from this case study that we  can learn and implement in our lives?

·         Take calculated risks :

No risk No profit, That's why every businessman definitely faces some kind of risk. but the most important thing is that the risk should be well calculated because without thinking, risk can ruin you. Due to the debt on Adani Group, he is expanding himself with great speed. Some people even question this if you study Adani Group's Financials carefully, So many listed companies of Adani Group are working on good profit. Due to which it is very easy for them to handle these loans.

·         Use the Loopholes

I know many of you will say that this is wrong but it is not like that. This Thing Is Wrong Only When You're Breaking a Law under it in every system there are loop holes for sure by taking an advantage of the loopholes you can earn a good amount of profit. Provided which is not an unlawful act. Even it is a very large business they still use the loopholes and even you people can do the same.

and if you need a content on loopholes please do tell me in the comment box learn to give up the good to go for the great as said by John D Rockefeller we people easily get attached to our business or products. Due to which we can never see the changing times

And we sit with our products by heart. Every business has a time and times always change. Maybe the business that was profitable 10 years ago from today it might not be profitable at all today

How many of you go to cyber cafe in today's date? Or how many of you use today's date reel camera?

In today's date, you have hardly seen pendrive or CD in someone's hand. but why is it so because time has changed. The biggest business houses whether it is Ambani, Tata, Birla or Adani all these business houses changed themselves according to time. Due to which even today these business houses are standing for so many years. Reliance Group exits from petrochemical business and enters digital business. Adani Group divests from traditional business to enter renewable energy and data centers. And today Tata Motors is also creating a new revolution by expanding in the field of electronic vehicles.

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